The Practice of Creativity

Posts Tagged ‘pivot

Do you aspire to be a career author? Unsure of how to take your writing and marketing to the next level? Would you like to gain insider tips and techniques from some of the biggest names in publishing about how to build and sustain the author life? Want to make meaningful connections with authors nationally? Want a great event to look forward to?

Mark your calendars as I have something just for you!

I would love for you to join me at the Career Author Summit 2021. I’m thrilled to be a presenter at this major author event hosted by J. Thorn and Zack Bohannon, authors (Three Story Method and 9 Things Career Authors Don’t Do) and podcasters (The Career Author Podcast). It’s an *immersive 2 day event, Sept 18-19 2021 in Nashville, TN. The conference is capped at 120 people.

https://thecareerauthor.com/summit2021/

[*Don’t want to attend live? You have the option for a virtual ticket– the virtual ticket gets you real-time viewing (and replay) from home. The in-person ticket also gets the replay. One-time payment or installment plan option. Scholarships available, too! See website for additional details.]

It’s going to be phenomenal! This amazing line-up of speakers includes: Jeff Goins (author of Real Artists Don’t Starve and The Art of Work), Rachael Herron (thriller writer, podcaster and memoirist, author of  Fast Draft Your Memoir), Becca Syme (creator of the Write Better-Faster course and author of Dear Writer, You’re Doing It Wrong), Mark Lefebvre (author and Director of Business Development at Draft2Digital) and Stephanie Bond (author of over 96 novels traditionally and indie published, over 7 million copies in worldwide distribution).

https://thecareerauthor.com/summit2021/

My Experience with the 2020 Career Author Summit

In May I attended the Career Author Summit hosted by J. Thorn and Zack Bohannon and Jim Kukral. It was supposed to be in Nashville (and I sure was looking forward to checking out the BBQ and music scene), but they like so many other event organizers wisely decided to make it a virtual event.

I made the decision to attend the CAS in 2019 to push myself outside of my comfort zone. I typically know and hang out with traditionally published writers. And, I typically attend craft focused writing workshops. The CAS’s focus is more on indie and hybrid publishing and the business side of being a career author.

The conference was outstanding in content with presentations on topics that included ‘Making (More) Money as a Writer’,  ‘Audio for Authors: Audiobooks, Podcasting and Voice Technologies’, ‘Finding a Mentor/Being a Good Mentee’, ‘The Myths and Legends of Amazon Ads’ to ‘The Future of Publishing’ with key representatives from Google Play, Draft2Digital, Kobo, Reedsy and Vellum.

The roster of speakers was fantastic and included Joanna Penn, (author and creator of The Creative Penn podcast), Lindsay Buroker (fantasy author and co-host of Six Figure Authors podcast) and Tim Grahl (book coach and author, Your First 1,000 Copies).

Every panel challenged my assumptions about what I thought I knew about the business of writing and gave me much to consider about how publishing may change during this decade for writers, publishers and readers.

Several presentations also focused on the importance of creating and managing a growth mindset.

And, the organizers did a great job helping writers connect with each other during the week with smaller genre specific networking opportunities (love those Zoom breakout rooms). They also set up a Slack channel prior to the conference which enabled the attendees to connect before, during and after the conference which was a great resource.

This summit was rocket fuel for my career. In the past 100 days I’ve been able to implement several  of the strategies offered by the speakers. I feel much more confident about meeting my short and long term goals as a career author. The connections I’ve made with other attendees (and speakers) at the CAS have already yielded incredible opportunities and collaborations that would simply not have happened on my own.

Our Pivot as Writers

One of the many comments that struck with me was from Jim Kukral’s introductory remarks when he said, “Adversity doesn’t stick to a schedule.” And, “This is the time to pivot as writers.” And, “It’s going to be OK.”

The adversity we are facing is going to change readers’ habits, publishing schedules and lots more. We are facing challenges and opportunities. Some of what we were doing or pursuing may no longer work.

Pivoting, as writers, in 2020 and 2021 is going to look differently for each of us.

I don’t know what this will look like for you.

It might mean:

-recommitting to your work

-upgrading aspects of your writing profile (i.e. website, social media profiles)

-keeping track and finishing more of your work (I finally have downloaded an incredible tool by the writer Jamie Raintree, that is a spreadsheet where you can track ten projects, set writing and revision goals and it records and updates everything. Tracking my progress visually is highly motivating for me.)

https://jamieraintree.com/writing-revision-tracker/

-investigating ways to increase productivity using new tools (i.e. Scrivener, dictation software)

-seek out what’s working right now for authors

-investigate producing audio content from your creative works (if you are traditionally published and still have audio rights or if you are indie published). The rise of audio is going to be a continuing and important trend for authors. Think about mature audio-eco-system that we are experiencing: smart technology in cars, smart devices, homes, etc. As Joanna Penn said during her talk, “If someone searches for your work and their preference is to listen to audiobooks, can they find you?”

-exploring how to get your content (if you are indie or hybrid published) sold on multiple platforms, instead of relying on Amazon

-exploring translation and foreign rights for your short stories and novels

What might pivoting in your writing life look like?

Something was nudging me to make some changes when I signed up for the conference. Before pivoting was optional. Now I know pivoting is not a choice, but a necessity. I’m fully committed to upping my writing game.

I hope you decide to invest in your writing career in 2021 and join us at the Career Author Summit!

The Career Author Summit – 2021


Michele Tracy Berger

Michele Tracy Berger

Author, Academic, Creativity Expert I'm an award winning writer.

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